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IMPERIAL ENGLISH UK                                                                                                                                       ELEMENTARY COURSE (CEFR A2 -B1 / IELTS 3.5-4.5)




                                                                                              resolutions (T6)




           26                • Matching famous logos and slogans to       Matching slogans    Creating a brand name, logo   Matching slogans (T1)   Peer evaluating group
                                famous brands                             (T1)                and slogan (T3)                                       presentations and
                             • Considering what makes up a successful                                                                               justifying feedback
           A New                brand                                                                                     Discussing what makes a   given (T4)
           Business          • Working on the advertising and branding                                                    good slogan (T2)

                                designs for your coffee shop in Lindsworth
                             • Thinking critically about the advertising
           (30 mins)                                                                                                      Creating and presenting a
                                industry and offering your views on a
                                number of statements and questions                                                        brand name, logo and
                                                                                                                          slogan (T3/T4)




                                                                                                                          Giving opinions about
                                                                                                                          adverts (T5)



           27                • Completing a survey to find out “how       Quiz about “how     Writing and connecting      Discussing views about
                                green” you are                            green you are” (T2)  sentences to the           “being green” (T1)
                             • Strategies to help you discuss new and                         environment (T3)
           Our Planet           unfamiliar topics
                             • Discussing a new topic using different                                                     Discussing ideas and
                                subjects you are comfortable with                                                         opinions about the
           (30 mins)         • Discussing statements about the                                                            environment (T4/T5)
                                environment and giving your own views on
                                important issues


           28                • Focusing on common collocations related to                     Writing a role-play         Role-playing a telephone                                                     Collocations (T1)
                                communication                                                 telephone conversation (T2)   conversation (T2)
                             • Planning and performing a telephone
           On the Phone         conversation with a partner
                             • Thinking about how you can improve your                        Writing learning strategy
                                English outside of the classroom                              ideas (T3)
           (30 mins)         • Discussing some learning strategies and

                                making an agreement to use one of them
                                over the future


           29                • Reviewing language and structures used to                      Preparing a short           Presenting a short        Listening to and                                   Language for presentations (T1)
                                give a presentation                                           presentation of yearly sales   presentation of yearly   evaluating group
                             • Planning how to present the yearly figures                     figures (T2)                sales figures (T2)        presentations (T3)
           Describing           for your invented business
           Graphs            • Delivering a group presentation outlining

                                the trends and details of your sales figures                  Writing brief feedback for






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